Growth Leadership Without the Overhead
Unlock Senior Sales & Marketing Firepower—Without the Full-Time Risk
At Genivista, we bring hands-on leadership to businesses ready to grow but not quite ready to hire a full-time Commercial Director or CMO. Whether you’re struggling with underperforming outreach, stagnant pipelines, or unclear go-to-market strategy, our fractional growth leadership model delivers serious impact—without long-term contracts or costly overhead.
Why Choose Fractional Sales & Marketing Leadership?
- Commercial Logic
Hiring an experienced sales and marketing executive full-time is a significant commitment—and a gamble if your strategy is still evolving. A fractional leader brings hard-won expertise to your business immediately, sharpening your commercial edge with proven systems, powerful messaging, and revenue-generating campaigns that don’t rely on hope. You’re not just buying advice—you’re buying traction.
Strategic Logic
Many growing businesses reach a point where their founders or operational leads can’t drive growth alone. We step in as your part-time commercial strategist and operator, focusing on what's most urgent:
- Crafting a compelling value proposition
- Identifying your ideal customers
- Building a scalable sales engine
- Training your team or leading execution directly
Our approach is embedded, not advisory. You get strategic direction and sleeves-rolled-up delivery. No fluff. No theory. Just results.
Financial Logic
Hiring a full-time senior leader in today’s market can easily cost €120k–€180k+ a year before bonuses or overhead. Genivista’s model allows you to access that calibre of expertise for a fraction of the cost—and without being tied to long-term headcount.
You stay agile. You control the budget. You get what you need, when you need it.
What You Get with Genivista
- A seasoned sales and marketing executive working directly in your business
- A strategic growth plan tailored to your market and budget
- Execution support across outbound, content, brand and conversion
- Access to proven tools, playbooks and outreach systems
- Clear monthly reporting, no-nonsense billing
For Businesses Who:
- Are under pressure to grow but can’t justify a full-time hire
- Need a senior commercial presence but don’t want more management layers
- Have tried agencies or advisors—and need someone to actually lead
Stop spinning your wheels. Let’s build something that actually works.
Book a short consultation and find out if fractional growth leadership is the missing link in your sales and marketing engine.