While the metaverse primarily focuses on virtual environments, investing in Generative AI offers tangible real-world applications, making it a distinct and practical choice.

Recently, I was challenged by the CEO of an Irish company who said, "I didn't invest in the Metaverse. Why is Generative AI different?"
This is a great question, and it's one that I'm hearing more and more from businesses of all sizes. The Metaverse is still in its early stages of development, and it's not clear what the long-term impact will be. Generative AI, on the other hand, is already having a major impact on businesses of all sizes.
Here are just a few of the Reasons Why Generative AI is Different from the Metaverse:
- Generative AI is Here Today. The Metaverse is still in its early stages of development, but Generative AI is already being used by businesses of all sizes to automate tasks, create new products and services, and make better decisions.
- Generative AI is Versatile. Generative AI can be used for a wide range of tasks, from generating marketing materials to developing new products. The Metaverse, on the other hand, is more focused on social interaction and gaming.
- Generative AI is Affordable. Generative AI tools and services are becoming increasingly affordable, making them accessible to businesses of all sizes. The Metaverse, on the other hand, can be expensive to invest in and develop for.
So, What Does This Mean for Irish businesses?
It means that Generative AI should be a top priority for any business that wants to stay ahead of the curve. Generative AI has the potential to revolutionise the way businesses operate, and it's important to start planning for it now.
Here are a Few Tips for Getting Started with Generative AI:
- Identify Potential Use Cases. What tasks in your business could be automated or improved with Generative AI? Once you've identified potential use cases, you can start to research different Generative AI tools and services.
- Assess your Current State of Readiness. Do you have the data and technical expertise necessary to implement Generative AI? If not, you may need to invest in training and development.
- Develop a Generative AI Strategy. Your Generative AI Strategy should identify your specific goals for Generative AI and outline the steps you need to take to achieve those goals.
- Start Small. Don't try to implement Generative AI for all of your business needs at once. Start with a few small projects and learn as you go.
Generative AI is a powerful technology with the potential to revolutionise the way businesses operate. By following the tips above, Irish businesses can start to prepare for the Generative AI revolution.
If you're interested in learning more about how Generative AI can help your business, please contact us for a free consultation.